As global tourism transitions into a growth phase in 2025, Alipay+, Ant International’s cross-border payment and digitalisation platform, is helping merchants attract and engage travelers during the Chinese New Year travel peak. Alipay+ connects over 35 international wallets and banks with 1.6 billion user accounts to 90 million merchants across 66 markets. Recent expansions include partnerships with Kaspi.kz in Kazakhstan and BigPay in Malaysia, Singapore, and Thailand.
Merchants in popular travel destinations such as South Korea, Japan, Malaysia, Singapore, and China leverage Alipay+ for seamless QR payments, in-app destination marketing, and mini-programs. Notable campaigns include exclusive promotions and rewards offered by top global retailers like Resorts World Sentosa, Marina Bay Sands, and Galleries Lafayette, aimed at enhancing in-store and digital engagement. These initiatives aim to simplify travel bookings, enhance travel experiences, and drive customer engagement during the holiday season.
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