Borong Ranked 2nd Fastest-Growing Company in Asia-Pacific by Financial Times

Aizat Rahim, Managing Director of Borong with YB Tuan Chang Lih Kang at Innovathon 2024

Kuala Lumpur, 24 March 2025Borong, a leading Malaysian B2B technology eProcurement and eMarketplace company (formerly known as Dropee), has been ranked the 2nd fastest-growing company in the Asia-Pacific region in the Financial Times High-Growth Companies Asia-Pacific 2025 list. Compiled in partnership with Statista, the prestigious ranking honors companies that have achieved the highest compound annual growth rate (CAGR) in revenue from 2019 to 2023.

Borong is the highest-ranked Malaysian company on this year’s list and one of only seven companies from Malaysia featured among the top 500 high-growth firms across 13 Asia-Pacific economies. The list includes companies from Japan, South Korea, India, Singapore, Australia, and more, spotlighting those that have demonstrated exceptional performance in times of economic volatility.

Borong’s Mission

Founded in 2017, Borong started with a mission to digitize traditional supply chains for underserved micro, small, and medium-sized enterprises (MSMEs). What began as a bootstrapped startup with just US$300,000 in revenue has since scaled rapidly to reach over US$51.33 million in revenue by 2023—representing an extraordinary compound annual growth rate.

While the company’s roots are in empowering traditional retailers and wholesalers, Borong has also become a trusted digital supply chain partner for large multinational and Fortune 500 companies such as Petronas, Nestlé, Shell, and other global brands. Its B2B procurement platform enables enterprises to connect seamlessly with their downline distributors, dealers, and rural mom-and-pop stores—supporting both supply chain digitization and sustainability goals.

The company continues to demonstrate a strong commitment to developing inclusive, technology-enabled infrastructure that supports and advances commerce. With a particular emphasis on underserved and traditionally overlooked segments, its efforts are centered on ensuring that the benefits of digital transformation are accessible to all, fostering equitable growth across the ecosystem.

Borong’s solutions are used to manage distribution, procurement, and credit across thousands of retailers, wholesalers, and corporate supply chains throughout Malaysia and the broader Southeast Asian region.

Narrowing the income gap

The company’s mission extends beyond digitization—it actively contributes to narrowing the income gap by empowering rural businesses and B40 communities through better access to goods, services, and financial tools.

The Financial Times High-Growth Companies Asia-Pacific 2025 list is a widely respected benchmark of entrepreneurial success in the region. Companies were selected based on independent data and rigorous methodology that evaluated CAGR, absolute revenue growth, and transparency.

With this latest recognition, Borong joins the ranks of regional leaders redefining how commerce is done in Asia-Pacific.

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