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Artificial Intelligence

Grab Unveils AI Merchant Assistant and Driver Companion to Boost Partner Productivity

Grab launched AI solutions to enhance productivity for merchants and drivers, focusing on operational efficiency and partner success.

SINGAPORE – Grab, Southeast Asia’s leading superapp, unveiled new agentic AI solutions on April 9, 2025, aimed at empowering its merchant- and driver-partners. The AI Merchant Assistant and AI Driver Companion, developed with OpenAI and Anthropic, offer actionable insights and support for daily tasks. These intelligent tools are designed to optimize business operations and boost productivity, allowing partners to focus on serving customers. Leveraging cutting-edge AI models, Grab seeks to enhance efficiency and growth for its vast network of merchants and drivers across the region, reinforcing its commitment to innovation and partner success.

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