Lamb Weston Launches Restaurant-Quality Fries in Malaysia with Six Signature Cuts Brief

Kuala Lumpur, Monday 19: Lamb Weston, the global leader in frozen potato products, officially entered the Malaysian retail market on 15 January 2026, bringing restaurant-quality fries directly to consumers’ homes. Following its successful Singapore launch in November 2025, the brand introduces six signature fry styles: Twister Fries Seasoned, Waffle Fries Seasoned, Ziggy Fries Seasoned, Potato Dippers Natural, Rustic Fries Natural, and Grill Fries Salt & Pepper.

Restaurant-Quality Fries

All fries feature Lamb Weston’s exclusive Stealth batter technology, delivering exceptional crispiness for up to twice as long when cooked in air fryers or ovens—no deep frying required. The products are Halal-certified, vegan, and gluten-free, catering to diverse preferences. Timed perfectly for Lunar New Year, Ramadan, and family reunions, the fries are now available at major retailers including Village Grocer, AEON, Jaya Grocer, and others. Packaged sustainably with 20% thinner material and at least 60% bio-renewable polyethylene, the launch reflects Lamb Weston’s commitment to innovation, quality, and environmental responsibility.

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