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Canon Malaysia Welcomes New Leadership. Masato Yoshiie New President, CEO

Yoshiie emphasizes Canon's core values of 'Kyosei' and 'Delighting You Always,' aiming to lead with a vision that harmonizes these principles for customer satisfaction

Canon Marketing Malaysia has introduced new leadership effective January 2, 2024, to drive growth and innovation in the Malaysian market.

Masato Yoshiie assumes the role of President and CEO, leveraging his global experience and customer-centric vision. Edward Chang becomes the Head of Image Communication Business, focusing on revolutionizing Canon’s engagement with customers through visual storytelling. Jeffrey Kung steps into the Head of Business Imaging Solution Division, bringing expertise in digitalization and hybrid work solutions.

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Yoshiie emphasizes Canon’s core values of ‘Kyosei’ and ‘Delighting You Always,’ aiming to lead with a vision that harmonizes these principles for customer satisfaction and the greater good. He expresses excitement about Chang and Kung’s roles, anticipating their contributions to Canon’s growth and market positioning.

Canon is committed to a future enriched by innovative imaging solutions and a dedication to customer satisfaction, driven by the collective expertise and passion of its new leadership team.

Edward Chang, Yoshiie
Edward Chang, Head of the Image Communication Business (ICB) Division at Canon Marketing Malaysia.

“I’m thrilled to welcome Edward Chang and Jeffrey Kung to their new leadership roles. Their expertise and experience will be invaluable as we continue to grow our business and solidify our position in the Malaysian market,” says Yoshiie.

Jeffrey Kung, Yoshiee
Jeffrey Kung, Head of Business Imaging Solutions (BIS) Division at Canon Marketing Malaysia.

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