Huggies Launches Upgraded Airsoft Pants with Superior Airflow and Softness for Babies
Huggies Malaysia launched its newly upgraded Airsoft Pants diapers featuring Super AiryZone for 10 times better airflow and 360 Cloudsoft for 150% increased softness, designed to keep babies dry, comfortable, and fuss-free. At the launch in Kuala Lumpur, 100 families experienced the product’s benefits through interactive activities like the Super AiryZone Tunnel and Cloudsoft Ball Pit.
Senior Brand Manager Leong Wei Li emphasised that the innovation was based on real parent feedback to address daily diapering challenges. The new diapers are available in sizes M to XXL nationwide, with promotional offers during the Huggies Payday Sale on TikTok.
“At Huggies, we listen to parents. Every upgrade begins with real conversations about their daily challenges. The new Huggies Airsoft Pants, with Super AiryZone and 360 Cloudsoft technologies, keep babies comfortable and dry all day, so parents can worry less and enjoy more easy, breezy moments,” says Leong Wei Li, Senior Brand Manager of Huggies Malaysia.
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