OpenMinds Group launches OpenMinds Digital in Malaysia, led by female co-managing directors Michelle Phang and May Lee.
The new brand offers end-to-end digital solutions for Malaysian MNCs and SMEs, aiming to enhance online presence and performance. The digital arm provides services like digital marketing, consulting, data management, and analytics.
Phang and Lee aim to promote gender diversity and empower women in leadership roles, highlighting the importance of inclusivity in the marketing-tech landscape.
They envision the unit as a platform for women to thrive and drive businesses in their digital transformation journey.
OpenMinds – offerings
Michelle Phang says, “In today’s landscape, many Malaysian MNCs and SMEs find themselves relying on digital tools out of necessity, often without a clear understanding of how to harness their full potential.
“While some have implemented digital tools, they lack the proper integration and optimisation. Others have integrated software and established performance tracking, indicating a cohesive strategy, yet struggle to effectively monitor and measure the success of these tools. This realisation prompted the establishment of of the digital unit.”
“We are dedicated to fostering a culture of inclusivity and empowerment where the voices and perspectives of everyone, regardless of gender, are not only valued but celebrated. We believe that by championing diversity, we can catalyse real and meaningful change in the marketing-tech landscape.
“We would like to thank OpenMinds Group for giving us the opportunity to spearhead OpenMinds Digital. Together, let us pave the way for a future where every woman can thrive, lead, and impact businesses in their digital transformation journey,” says May Lee.
OpenMinds Digital is the consultancy and digital marketing arm of martech leader OpenMinds Group, offering a range of digital marketing and consulting services designed to assist businesses in enhancing their online presence and performance.
Table of Contents
Leave a Reply
You must be logged in to post a comment.