Perspective Strategies, a communications consultancy, celebrated a successful 2024 by winning eight awards at the Malaysia Public Relations Awards (MPRA) and the Public Relations Global Network (PRGN) Best Practice Awards in Geneva.
1. KitKat Dark Borneo Campaign (Nestlé):
• Gold at MPRA for Consumer Launch B2C.
• Gold at PRGN for B2C Communications – Products.
• Highlighted sustainable cocoa farming in Sabah and Sarawak.
2. A Collective Fight Against Online Banking Scams (ABM & AIBIM):
• Gold at MPRA for Public Affairs.
• Silver at MPRA for Best PR-Led Integrated Campaign.
• Bronze at PRGN for Public Affairs and Integrated Campaigns.
• Focused on online banking safety awareness and scam prevention.
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