Bask Bear scores a first with a drive-through at GPO Malacca

Bask Bear, a Malaysian coffee disruptor, has opened its first drive-through coffee and toasties outlet in collaboration with Pos Malaysia Berhad, the national post and parcel service provider, in Malacca. The drive-through is located in the iconic building that once housed the State’s General Post Office.

This move is part of Bask Bear’s commitment to customer convenience, and they plan to have seven drive-throughs by the end of the year.

Bask Bear drive-through

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To celebrate this partnership, Bask Bear is offering a 50% discount on drinks for Pos Malaysia customers who show their post office receipt until November 23rd. Pos Malaysia staff also receive a 15% discount.

Loob Holding Sdn Bhd founder and CEO Bryan Loo describes this drive-through as a significant step forward where customer convenience is concerned. “We will continue to focus on developing more drive-throughs wherever we can and we plan to end the year with seven drive-throughs,” he says.

“With its compact design, the GPO drive-through allows the brand to serve customers how they want to be served, leaving ample space for multiple cars and quick, convenient pick-up. The efficient design can also cater to the high foot traffic, ensuring that customers in need of a quick beverage can seamlessly utilize the drive-through option. “Our commitment to customer convenience is at the heart of our expansion, making it easier than ever for Malaysians to enjoy their favourite Bask Bear beverages,” he adds.