Sarawak Premier opens first Bask Bear drive-through in East Malaysia
Sarawak Premier Tan Sri Abang Johari Tun Openg inaugurated Bask Bear’s first East Malaysian drive-through outlet in Bintulu.
This launch was part of Abang Johari’s programme for the day where he graced the Hari Raya Open House festivities organised by the Bintulu Development Authority (BDA) at the NAIM Street Mall. The ribbon-cutting ceremony was performed by Dato’ Haidar Khan Bin Asghar Khan, BDA Deputy Chairman, who represented the Premier.
Situated at NAIM Street Mall, Bintulu Paragon, the outlet boasts the largest size yet at 1600 sq. ft. This initiative aligns with the brand’s commitment to convenience, featuring a drive-through concept and exclusive use of Aren® Palm Sugar sourced locally.
To mark the occasion, promotional offers were extended to customers, including free coffee for the first 100 visitors and buy 1 free 1 deals.
Bask Bear’s growth strategy emphasizes customer convenience, digital engagement, and sustainability, with plans for further expansion and sun bear conservation efforts.
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