Economic data shows revival in production and full employment
Malaysia’s halal presence in China has been elevated through coordinated efforts between government agencies and industry players. Export value has been reported at RM3.29 billion across five years, marking steady growth. Participation in Mihas and the China International Import Expo has been cited as the main catalyst, with millions of business connections generated.
China has been identified as the only market inviting Malaysian exporters specifically to showcase halal products, reflecting strong buyer interest. Annual participation in CIIE has been instructed to ensure wider exposure for local enterprises. Downstream durian products have been highlighted as a high-potential segment, with calls for industry players to expand development. Malaysia’s technological strengths have been noted as drivers for further opportunities in China.
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