Bright future for Proton’s e.MAS 7

PROTON e.MAS 7 – EV pertama Malaysia. Ada yang dah booking ke?#TZA #EV pic.twitter.com/6a9mxUQFN5

— Tengku Zafrul 🇲🇾 (@tzafrul_aziz) December 16, 2024

Proton Holdings Bhd is optimistic about sustaining Malaysia’s strong automotive sales momentum into 2025, driven by a stable economy and improved wages. Deputy CEO Roslan Abdullah cited salary increases for civil servants and a revised minimum wage as factors likely to boost vehicle purchases.

e.MAS 7

Speaking at the launch of Proton’s first electric vehicle (EV), the e.MAS 7, officiated by Prime Minister Anwar Ibrahim, Roslan emphasized the sector’s growth potential. The e.MAS 7, a fully green, zero-emission vehicle, aligns with Malaysia’s net-zero goals. Proton has also bolstered its EV strategy with a new R&D center in Hangzhou Bay, China.

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