Categories: BrandingCompanySports

Liverpool FC Announces Global Partnership with Haier, Marking Candy’s Return to Anfield Legacy

LIVERPOOL, Sept 5 — Liverpool FC has welcomed Haier, the world’s leading supplier of household appliances, as its newest global partner. The partnership will see Haier connect with Reds supporters worldwide, showcasing its cutting-edge technology through the club’s platforms while reinforcing its position as the No. 1 global home appliance brand.

Haier

Haier also owns Candy, Liverpool’s shirt sponsor from 1988 to 1992—a period remembered for league and FA Cup triumphs. LFC chief commercial officer Ben Latty hailed Haier’s “ambition and innovation,” while Haier Group president Haishan Liang said the collaboration “unites passion with smart innovation.”

Business News

Table of Contents

News Malaysia and Global

Read More News on Latest Malaysia

Read More News on Business News Malaysia

Read More News on SG Business News

Read More News on World Future TV

Read More News #latestmalaysia

Staff Writer

Recent Posts

CIMB Islamic Channels RM500,000 Into Universiti Pendidikan Sultan Idris Edu-Forest Conservation Project

CIMB Islamic contributes RM500,000 to UPSI Edu-Forest project supporting biodiversity conservation, research, education and Orang…

6 hours ago

Sandoz Malaysia Announces partnership to expand patient access to biosimilars

− Sandoz Malaysia has partnered with Sunway Medical Centre to expand patient access to biosimilarsthrough education and…

1 day ago

Is IoT dead? Or has it failed to materialise beyond the hype?

Raw IoT data is often just noise. AI turns this data into "actionable wisdom," explains.

1 day ago

Scoot Bolsters Fleet With 11 Airbus A320neo

Scoot has ordered 11 Airbus A320neo aircraft to enhance its fleet, supporting growth and improving…

2 days ago

Legs for Bursa to trend higher

The FBM KLCI shows positive movement, with expectations to range between 1,755-1,765, driven by anticipated…

2 days ago

Mak Joon Nien is Now CEO of Growth Markets and CEO of CIMB Singapore

CIMB Group appointed Mak Joon Nien as CEO of Growth Markets and CEO of CIMB…

2 days ago

This website uses cookies.