Ninja Van Malaysia Unveils Challenges Faced by Social Commerce Sellers

Ninja Van Malaysia, in collaboration with Milieu Insight, conducted a survey involving 600 Social Commerce sellers across six Southeast Asian countries, including Malaysia.

The findings reveal that sellers face challenges such as creating effective content and navigating platform algorithms. Malaysian sellers particularly struggle with marketing challenges, including content creation and adapting to changing social media algorithms.

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Ninja Van and Social Commerce

Despite these obstacles, Social Commerce remains essential for expanding brand visibility and customer reach. The company aims to support sellers by providing insights and solutions through a white paper, helping them navigate the complexities of Social Commerce effectively.

“On top of the quantitative survey conducted with Milieu Insight, we also consulted our top Social Commerce sellers to find out how they tackle these challenges. By consolidating these insights and solutions into this white paper, we hope to equip sellers for a more adept navigation of Social Commerce,” says Lin Zheng, CEO, Ninja Van Malaysia.

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