RHB’s Campaign Boosts Debit Use, Awards Proton X90

RHB Banking Group, in collaboration with Payments Network Malaysia (PayNet), successfully concluded the RHB X MyDebit Spend and Win campaign, aimed at promoting cashless transactions. The campaign, which engaged nearly 5,000 participants and distributed over RM170,000 in prizes over four months, culminated with Shahrul Nizam from Nilai winning the grand prize—a Proton X90 valued at over RM152,000.

Read More Business News

RHB – Debit push

The campaign significantly increased RHB Debit Card usage, surpassing its target by 32%. RHB’s initiative supports Malaysia’s shift towards a cashless society, offering enhanced security and convenience through MyDebit’s extensive merchant network. PayNet praised the partnership for advancing cashless payments and financial inclusion.

Jeffrey Ng Eow Oo, Managing Director of Group Community Banking, RHB Banking Group, “As Malaysia transitions towards a cashless society, the RHB X MyDebit Spend and Win campaign reflects RHB’s commitment of championing positive change in the financial landscape.

“With the ever-growing importance of contactless payments in our lives today, the campaign actively promoted this shift by increasing debit card usage. At RHB, we aim to make everyday transactions smoother, faster, and safer for everyone involved. We were thrilled to see a notable increase in the number of debit card transactions during the campaign period, exceeding our target by a significant 32%.”