Canon and USM Collaborate to Nurture Creativity and Advance Education

Canon Marketing Malaysia and Universiti Sains Malaysia (USM) have partnered to enhance education through digitalization and foster local creative talents. The collaboration aims to transform the university in line with the Ministry of Higher Education’s digitalization direction. Canon’s expertise and USM’s academic excellence come together to promote their shared goal of “Transforming Higher Education for a Sustainable Tomorrow.”

As the Official Imaging & Smart Tech Partner of USM, Canon will play a vital role in empowering students with enhanced skills and exposure to the corporate world in the dynamic digital age. The partnership includes workshops, sponsorships, and creating opportunities for USM students. Canon’s imaging products will be given priority consideration to support USM’s digital transformation journey and enhance efficiency.

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USM’s Commitment to Digital Transformation and Global Impact

USM’s commitment to digital transformation is evident as it ranks fourth globally in the 2023 Times Higher Education Global Impact Rankings, excelling in the United Nations’ Sustainable Development Goals. The partnership aligns both institutions’ goals in sustainability to improve the quality of life for all.

Canon will provide photography and videography workshops to students and staff, sponsor the Festival Filem Anak Muda, and support students’ creative endeavors by loaning cameras. The company’s industry experts will participate in career fairs, talks, and roadshows to provide industry exposure and career opportunities for USM students.

Driving Sustainable Education and Creative Growth

Professor Dato’ Ir. Dr. Abdul Rahman Mohamed, Vice-Chancellor of USM, expressed delight in having Canon as their Official Imaging and Smart Tech Partner, stating that the collaboration would elevate students’ learning experience and equip them with necessary skills for a digitally-driven world.

Canon’s commitment to social contribution and sustainability aligns with the collaboration’s purpose, focusing on building a sustainable future for both the environment and society.