SAS and AWS Collaborate to Revolutionize Data Analytics in Cloud

SAS, a leader in AI and analytics, has entered a strategic collaboration with Amazon Web Services (AWS) to enhance data optimization in the cloud. The partnership introduces SAS Customer Intelligence 360 to AWS Marketplace, enabling customers to easily access and deploy SAS solutions.

This collaboration targets industries like finance, public sector, retail, and life sciences, aiming to expedite digital transformation.

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The agreement between SAS and AWS emphasizes:

• Availability of SAS in AWS Marketplace, facilitating better business outcomes for customers.
• Plans to offer specialized industry solutions and expand accessibility globally.
• Joint efforts to co-sell cloud-native analytics, optimize cloud performance, and simplify purchasing through AWS Marketplace.
• Focus on helping customers extract maximum value from their data with integrated solutions.

DKB, a German bank, benefited from this collaboration by deploying SAS Customer Intelligence 360 via AWS Marketplace, enhancing their customer experiences and digital journeys. The collaboration plans to expand further in 2024, integrating SAS solutions with Amazon Bedrock and potentially offering SAS Viya, the cloud-based AI and analytics platform, on AWS Marketplace.

Milestone

The collaboration between SAS and AWS aims to provide customers with flexibility and increased impact from their data, leveraging advanced analytics and AI solutions to drive business growth.

“Making SAS available in AWS Marketplace is a significant milestone for our collaboration with AWS. We’re making it easier for customers to choose where and how they want to use SAS to generate better business outcomes. Together, we’re helping customers create a comprehensive, personalized set of analytics tools to build and run software in the way that best meets their unique business needs”, says Gavin Day, Executive Vice President in the Office of the CEO at SAS.